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our story

We are Steph Cancellieri and Barbra Robin (S&B).  We met when we both joined The CW in 2006 as part of the Branded Entertainment team. We create immersive experiences that connect brands across all categories with fans in meaningful and un-skippable ways. While at The CW we worked on some of the most talked about shows including Gossip Girl, America's Next Top Model, The Vampire Diaries, Jane the Virgin, Riverdale, All American, The Flash, Arrow, iHeartRadio Music Awards, The Critics Choice Awards and so many more.

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We build partnerships of all shapes and sizes across both scripted and alternative programming, ranging from full 360 marketing programs to stand-alone integrations.  

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We are thrilled to bring this experience into our new venture, Brandstory, offering branded entertainment services to the creative community.

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Barbra Robin

Co-Founder & Managing Partner

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Steph Cancellieri

Co-Founder & Managing Partner

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